10 Powerful Strategies to Beat Procrastination

Research shows that approximately 25% of us are chronic procrastinators.  We tend to accept procrastination as an inevitability, and yet it can wreck careers, marriages, and health, if not managed.  If you fall into this category, you likely identify with this cycle:  Cycle of Procrastination  You have something to do.  You probably don’t want to do […]

An Innovative Approach: Distributed Content Strategy in Higher Ed Marketing

Join us for a webcast that will introduce you to the concept of distributed content strategy, an innovative way of thinking about organizing and publishing your content in higher ed marketing and communications. You will leave the webcast with a better understanding of: What a distributed content strategy approach looks like and why it’s important […]

Gregory L. Heileman

Greg has served as the Associate Provost for Curriculum at the University of New Mexico since 2011. During that time, he has led campus-wide student academic success initiatives, and worked with key entities on campus, to produce all-time record retention and graduation rates. In 1990, he joined the Department of Electrical and Computer Engineering (ECE) […]

Steve Herndon

As the assistant dean of students, Steve supports the dean of students in advocating for students’ academic and personal success. In particular, Steve serves as a member of the Division of Student Development’s Campus Awareness, Response and Evaluation Team (CARE), as a manager in the dean of students after-hours on-call rotation for crisis management, as […]

Kenneth L. Hoyt

Dr. Hoyt has a distinguished thirty-year career in higher education. He served as president of Centenary College of New Jersey, as president of the Ohio Foundation of Independent Colleges Inc., as vice president for the University of Akron, and in various leadership positions at Otterbein College and Baldwin Wallace College. During his seven-year presidency at […]

Richard Bayer

Richard Bayer is Assistant Provost of Enrollment Services and has oversight of Undergraduate Admissions, Office of the University Registrar, the Office of Financial Aid and Scholarships, and the One Stop Student Service Express Center. Mr. Bayer joined UT as Dean of Admissions and Records in 1999 and was named Assistant Provost of Enrollment Services in […]

Michael Zahn

Michael has 25 years of experience in marketing management, communications planning, product management, and business strategy development in several industry sectors including advertising, publishing, educational assessment, financial services, higher education, and nonprofit. He has taught at four universities over the past 17 years and is an adjunct faculty member at Texas A&M University – San […]

Essential Leadership Skills for Department Chairs 

Leading as an academic department chair is difficult under the best of circumstances. You must balance the competing interests of faculty and administration and stretch limited resources, all while maintaining your own scholarship and teaching loads. Add to this the uncertainty and complexity of leading through an ever-changing higher ed landscape, and it becomes clear […]

The Biggest Opportunities in Digital Marketing for Colleges and Universities

As more marketing/communications offices at colleges and universities supplement traditional market research/brand benchmarking data with new digital marketing analytics, they are seeing opportunities to gather more powerful and actionable insights. It is a lot of data and can be overwhelming, but when overlayed and considered holistically, this data provides more insight for both long-term and […]

Implementing a Research Mission at Your Teaching-Intensive University

When it comes to implementing a research mission, the devil is in the details. Scenario As a dean at Middlestates Territory University (MSTU), you are charged with creating, funding, and implementing a vision and action plan for bringing the “research” portion of the institution’s statutory mission to the forefront.  After many years of negotiation, lobbying, […]