Branding Your Career Services Department (Webcast Recording)

Learn to use an intentional branding effort to effectively communicate the creative and effective work of your career services office. During this training you will hear how the University of Miami’s Toppel Career Center successfully branded themselves and will take away five strategies for developing and articulating your own brand. Through effective branding, you can […]

Using Data to Inform and Design Sophomore Year Experience Programs

After a supportive first year, many sophomores return to campus the following fall with a feeling of “What now?” It’s easy to make assumptions about why sophomores feel this way—maybe they’re lacking a major or are still seeking social belonging. But how regularly are you collecting data to understand more objectively why you’re losing sophomores? […]

Taking a Student-Centered Approach to the Probation Process

One of the biggest potential roadblocks in a student’s college career is being put on academic probation. The probation process can feel defeating and overwhelming to students, and when it happens, they may choose to leave the institution altogether rather than navigating the challenge. However, the probation process does not have to seem punitive, and […]

Four Essential Counseling Skills for Entry-Level Student Affairs Professionals

Recognizing students who are in crisis or who are exhibiting mental health concerns is one thing; being comfortable assisting these students with the skills you possess in this area is another. We will explore these skills as well as those needed to properly work with current social justice issues presented in higher ed today. Join […]

Discovering and Acting on Your Students’ Post-Pandemic Online Preferences: An Update

Introduction Like a great many other institutions, we emerged from the pandemic knowing that the disruptions of the last few years would inevitably lead to changes in the preferences and desires of our student population around the educational model and how education gets delivered. We also knew that, to remain successful and competitive as an […]

Feasibility Checklist: The Science of Bringing New Academic Programs to Life

The best ideas in the world can easily fall off the radar unless you have a process in place for evaluating, vetting and bringing them to life. Also in this series: Is it Time to Launch that New Academic Program? The Art and Science of Answering that Question Financial Modeling for New Academic Programs Once […]

5 Ways that SUNY Oneonta Optimized its Social Media Strategy

A few years ago, I realized that social had tremendous potential that was only increasing, not just as a transactional communication tool but as a space to have meaningful relationships with prospects, current students, their parents, alumni, community members, even the media. However, up to that time, my campus had focused more on improving old media […]

Mark Briggs

Mark has the privilege of working with higher education clientele across the country to address a variety of risk management and safety-related issues. This includes managing the risks associated with minors on campus, developing effective enterprise risk management (ERM) programs, addressing property and liability issues, and much more. Mark served ten years as the risk […]

Paul Gore

Dr. Gore is responsible for negotiating and coordinated efforts to leverage institutional data to inform strategic planning, institutional operations, student success, and growth. In his faculty role, he serves as the Director of graduate programs in School and Clinical Mental Health Counseling. Dr. Gore’s professional interests focus on high school and college student transition and […]