News

Reassessing the Costs and Benefits of Developmental Education

Reports over the past several years from the Lumina Foundation, Complete College America, and other policy and research groups have documented the high cost of developmental education, measured not only in dollars spent but in student attrition rates. In fact, “Core Principles for Transforming Remedial Education,” a recent joint statement and meta-analysis provided by the […]

Special Edition: Making a Difference with International Students – The Resources You Need

According to the Open Doors report on international education, international student enrollment has increased every year for the past 60 years. With this trend expected to continue, and international students becoming an increasingly important constituent group, it’s critical for institutions to take a more holistic view at how they’re meeting these students’ needs now and […]

Students at Risk of Suicide and Risk Management: Advice from Allan Shackelford

Student suicide has received renewed attention both in the US and Canada, not only because of the increased number of suicides by college students (with research studies indicating that as many as 1.5% of college students may actually attempt suicide, while many others will give suicide serious consideration at some point during their years on […]

Special Edition: The College or University President in Crisis Response and Recovery

How ready are you to communicate with key constituents and with the public during and after a crisis at your institution? Drawing on interviews conducted in 2010-2014 with crisis communications expert Cindy Lawson, Academic Impressions offers you this bundle of complimentary articles unpacking some of the thornier issues in crisis communications. We hope these resources […]

Video: Trust and the High-Performing Team in Higher Education

Drawing on current research on high-performing leadership teams both within and outside of higher education, Pat Sanaghan, president of The Sanaghan Group and author of Collaborative Leadership in Action (2011) and the forthcoming book, How to Actually Build an Exceptional Team (2013), has identified 10 differentiators of exceptional teams, 10 qualities that enable teams to rise […]

Measuring Brand ROI: An Interview with Bob Sevier

As the higher ed marketplace becomes increasingly competitive, it has become more critical than ever to be able to measure the impact of your marketing efforts on brand perception — critical, but not always easy. In a recent interview with Academic Impressions, Bob Sevier, senior vice president of strategy for Stamats Inc., shared with us […]

Customer Service in Higher Education: More than Just Demeanor

In a survey of professionals of higher education a few months ago, Academic Impressions found that: If asked to give their institution a letter grade for customer service, most professionals would assign a “C” or lower. There is a growing awareness among managers in higher education that customer service entails more than presenting students or […]

Taking the Campaign Beyond Campus Events: A Case Study

The University of the Virgin Islands (an HBCU with campuses on St. Thomas and St. Croix US Virgin Islands) saw their alumni giving rate increase from 13% to 42% in the past year during the institution’s “50 for 50 Campaign” celebrating UVI’s 50th anniversary. What is especially noteworthy about this jump in giving rate is […]

Identifying the Untapped Potential of Mobile Devices on Campus

January 18, 2013. “Missed Opportunities” Interviewing a range of experts in the use of mobile technologies in enrollment, teaching and learning, and alumni relations during the closing months of 2012, we found consensus on several points: Many institutions still limit their use of mobile technologies to replicate what they already do or provide through other, […]

Predicting Student Success: Beyond the Traditional Approach

Given increasing competition, shifts in student enrollment, and reduced resource levels, it’s critical that colleges and universities recruit and retain the students who are most likely to succeed at their institutions. By transitioning from a risk-based model for predicting student enrollment and retention to a success-based model, you can look across the student life cycle […]