7 Strategies for Integrating Student Blogging into ePortfolios

Many academics are searching for new strategies to showcase evidence of student learning. At the same time, students increasingly desire coursework that reaches beyond the boundaries of their campus to showcase academic and personal growth. The use of blogging in ePortfolios is a perfect solution to meet assessment and student engagement needs. Join us for a webcast as we examine seven key strategies for incorporating personalized learning into ePortfolios with the use of student blogging. Our expert instructor will walk you through the process of integrating blogging into the ePortfolios of both courses and programs. Further, we will examine the major challenges you stand to face, including: Determining the appropriate hosting platform Prompting quality student reflection Providing efficient instructor feedback Leveraging blogging to influence learning assessment

Staffing and Structuring a Successful Marketing Communications Department

The work of campus marketing and communications departments continues to evolve and expand. This often results in an increased pressure to demonstrate impact and value. Many campus marketing teams are decentralized, in need of reorganization, struggling with the impacts of digital and social media, and lacking the resources needed to accomplish the tasks that are now considered “critical” in higher education. Join nationally recognized higher-ed marketing experts Elizabeth Scarborough and Jason Simon online to explore new ways of organizing your marketing team to maximize results. We will discuss required skills and opportunities for revisioning your department’s role and purpose, examples of various institutions’ marketing organizational charts, and how to decide which structure might be best for your campus.

New Advisor Training: Developmental Advising via Email

Are you using email to communicate with an expanding number of advisees? Do you want to better manage your email communication? Research shows that quality advising relationships increase student persistence. Email communication using a developmental framework can be an opportunity to build a stronger rapport with advisees. Join us online as our expert instructor contextualizes the developmental potential of email advising. Through real-life examples of effective advisor communication and workshopping examples, this online training will teach new advisors how to improve the effectiveness of their electronic interactions. Additionally, new advisors will identify opportunities to developmentally engage students via email.

Academic Advising Records: Implications for Electronic Documentation

Electronic communication between academic advisor and student has become more transparent with the advent of technology. The reliance upon electronic records raises substantial questions about privacy, notation, and storage. Is your campus effectively addressing the legal and ethical implications inherent in advising documentation? Join us and learn how to minimize risk and maximize student engagement using electronic advising documentation as a part of your campus’ overall retention strategy. In this online training, actual examples of entries in student records and emails will be used to illustrate ineffective communication and documentation that put an institution at risk. These examples will also be used to show how to improve your documentation’s effectiveness. Attendees will leave this online training with resources to assess and improve their institution’s electronic advising documentation process.

Using Peer Mentorship to Support Online Faculty

Maintaining online course quality is key to successfully growing online programs. However, supporting and monitoring online instruction is challenging because of the varying quality of teaching in the online environment. By implementing a peer mentor model that capitalizes on the internal expertise of your best online faculty, you can improve course quality across all of your programs. Join our experts to learn practical strategies for: Developing and implementing a mentorship program Supporting and monitoring your online programs in a cost effective manner Coaching your top performing faculty to mentor online instructors

Quality ePortfolios: Essentials for Experiential Learning Programs

Gain tools and tips for creating high-quality ePortfolios that help students showcase experiential learning. Agenda Creating an ePortfolio map Essential components Recommended components Related artifacts Designing resources to support students during the process Online resources In-person assistance Sample rubrics to measure ePortfolio quality Required components criteria Integrating learning outcomes

Copyright Considerations for Using MOOCs in Your Courses

Did you know that the TEACH Act and copyright law apply differently to MOOCs than to closed online courses? Agenda Ownership of course content Work made for hire Joint authorship Contractual relationships Using third-party materials Transformative fair use As assignments (permission) Linking to course sites TEACH Act and MOOCs Closed online courses Criteria for MOOCs Wrap-up: Policy and planning implications for your campus

Creating Financial Expectations in the Housing
RFP Process

As institutions deal with depleting capital funding sources, public private partnerships (P3s) remain a particularly viable source of capital funding for the housing sector. However, as competition in the private sector grows, institutions must leverage the RFP process to ensure their needs are met within a financially sustainable project. To do this, colleges and universities must develop clear financial expectations. Join us for an online training that covers critical considerations to ensure the viability of your institution’s residential P3. Through the context of a successfully executed RFP, our expert presenter will walk through: Establishing stakeholders in the P3 planning process Setting a scope for your RFP Creating financial parameters around debt coverage ratio

FERPA Regulation Basics

Campus faculty, staff, and administrators who have access to student records must understand how the latest FERPA regulatory changes impact their use of protected information. Compliance becomes tricky given the number of employees accessing protected information, the frequent turnover in the employee pool, and the various exceptions that FERPA permits. Join us online for a review of FERPA regulations and how they apply to scenarios you and your team face daily. You will have the opportunity to test your FERPA knowledge through interactive elements during the training.

Improving First-Year Student Experience Programs for At-Risk Students

First-Year Student Experience (FYSE) programs have been identified as a high-impact practice for increasing student persistence and success. Yet, many student populations remain at risk for attrition because they aren’t getting connected to critical resources when and how they need them most. Are your FYSE programs doing everything they can to strategically support at-risk students to ensure they return to campus for their second year? Join us for an online training to learn how to maximize your FYSE program’s effectiveness for at-risk student populations. Our expert faculty will walk you through national trends and how to create a localized plan of action on your campus. In addition, you’ll learn how to measure, evaluate, and report outcomes data to ensure your FYSE program is having the greatest impact on student success.

Creating a Stop-Out Program to Increase Completion

Many institutions report that retention and graduation rates for students are declining due to a “stop-out” phenomenon. Employment, family, and financial issues are just some of the complex logistical concerns contributing to students’ suspension of study. Institutional stop-out programs offer the support, counseling, and procedural engagement that help these students return to school and complete their degrees. However, implementing a stop-out program carries challenges from gathering the right data to strategic outreach and creating campus-wide buy-in. Learn about the University of North Carolina at Charlotte’s 49er Finish Program, an effective stop-out project in action; start taking the steps to create a program on your campus.

Social Media Metrics and ROI for Admissions

Are you able to measure how your social media efforts impact recruitment and admissions for your institution? Agenda Setting social media metric benchmarks and goals Research / Case studies Connecting activities and department goals Auditing your efforts Establishing a baseline Tracking time investment Identifying what to measure and track and when Qualitative measures Quantitative analytics Reporting styles Quarterly and annual reports Calculating ROI Establishing communication benchmarks How to calculate the “cost†of your social media efforts Tracking the impact of your social media efforts Linking “cost†and impact to determine worth How to use this information to make efficient social media choices going forward Allocating resources Refining content strategies

Effectively Implementing Your Social Media Policy

An effective social media policy can reduce your legal liabilities and strengthen your institution’s brand. View this pre-webcast recording on developing your social media policy. This presentation will provide a great starting point for developing your own comprehensive social media policy and prepare you for the implementation phase covered in this webcast. Agenda Review of Essential Elements of a Social Media Policy Training of Your Policy Facilitation options Resources Policy Deployment and Implementation Messaging Planning for ongoing changes Change management processes Ensuring Compliance Best practices to have staff comply Ongoing enforcement

Onboarding Spring Admits for Future Success Webcast Recording

Approximately 25% of students begin college at a time other than fall term, yet many institutions don’t reflect this in their onboarding processes. Recent research suggests that students starting in non-fall terms encounter substantially different challenges in campus orientation, socialization, and academic performance. These challenges pose a direct threat to both student retention and success. The onboarding process for spring admits begins well before the term itself and is critical to building strategies for student success. Join us to learn about current research and hear practical examples for implementing suggested best practices.

Branding and Marketing Your Leadership Annual Giving Program

A vibrant leadership annual giving program not only serves as the core of a successful annual fund, but it can be one of the best tools to build the pipeline to major gifts. Yet, institutions struggle with how to create a separate identity for their leadership giving programs, and how to best communicate the opportunities available and their impact on the institution. In this online training, our expert instructors will show you how they strategically restructured their leadership annual giving program communications with enhanced branding, specific and targeted solicitations, and a more robust stewardship strategy.

Fundraising Ethics: 10 Techniques for Working with Donors with Dementia

Managing and engaging aging donors is a sensitive issue for both development officers and donors’ families. Many development officers are not properly trained to recognize signs of dementia and Alzheimer’s, and soliciting gifts from donors when they are not of sound mind or body can result in lawsuits and other reputational issues for an institution. Join us online to learn how to recognize signs of dementia, and gain 10 tools for managing and engaging donors who are exhibiting these signs. Our expert instructor will share a variety of case study examples, leaving you equipped to deal with any delicate situations you encounter with your aging donors.

Growing and Supporting Online
Programs Internationally

Pursuing international markets in online education can bring in new revenue and a more prestigious global image. However, efficiently expanding these programs to reach or meet an international need in education can be difficult. In order to capitalize on your programs’ competitive advantage, specific processes and support structures must be designed to target and align with the potential market. Join us for an online training where our experienced instructors will discuss the expansion of online programs for international audiences. Using a SWOT Analysis approach, we will discuss the competencies needed to find the right fit for your program and the building of an internal support model to meet the distinctive needs of an international audience.

Communicating Institutional Value to Prospective Students

Are you losing students because your value proposition to prospective students and parents simply communicates price? Agenda Introduction Value defined Key perceptions of value (considerations for prospective audience) Key components of value Data gathering Internal sources (surveys, post-graduation plans) External sources (organizations, 3rd party studies) Applying value and data to message 10 key strategic questions in value communication Venues for message delivery Stories that convey value Communication tactics from a variety of institutional contexts Final thoughts and keys moving forward

Hazing Prevention: Initiating a Campus-Wide Culture Change

Many campuses only become aware of hazing issues after a crisis, prompting a reactive approach to fix the problem. Hazing prevention initiatives are not new, but often fall flat because they do not take into account the underlying cultural change that must occur to address this systemic challenge. Join us to learn how to implement a framework that encompasses a community-based, long-term, comprehensive approach to hazing prevention. Using a case study format, we will highlight an award-winning program that was able to address the roots of hazing activities to effect a campus-wide shift in culture.

Mobile Web Design for Student Recruitment

Improve your student recruitment efforts by optimizing your website for mobile devices. Agenda Audience needs and expectations: Now and into the future Identifying the web design tools Developing strategies to meet your goals: Reaching potential students Developing admissions functionality Measurement and analytics Prioritizing staff and resources Making the pitch for funding