What Every Academic Chair Needs to Know

Learn to help raise needed funds, develop precise budgets, and develop and evaluate faculty more effectively.   Overview Join us for this three-part online training series to learn the essentials for serving as an effective department chair. Whether you are a faculty member with a desire to advance your career towards academic administration or you are an experienced academic leader, this series will help you to manage faculty more effectively, develop precise budgets, and raise needed funds.

Predictive Analytics for Improved Student Success Interventions

This two-part online training series will help you identify key predictive data, use that data to select retention programming, and assess the overall effectiveness of your interventions. Expert instructor, Russ Little, brings knowledge and experience from across the nation. You will learn: Strategies to inventory and map your current intervention strategy How to utilize predictive data in selecting student success interventions Measures and processes to evaluate your retention impact Approaches to demonstrating student support programming ROI You will leave this webcast better able to use predictive data to create tailored retention plans for your students.

Recruiting, Hiring, and Retaining Diverse Faculty

Learn how you can improve your institution’s ability to recruit, hire, and retain diverse faculty. This training is split up into three modules and covers: Diversifying your search process and search committee Following Equal Employment Opportunity (EEO) and Affirmative Action guidelines Writing inclusive position announcements Organizing a welcoming campus visit Utilizing pre-employment agreements On-boarding diverse faculty Implementing sustainable retention strategies

Admissions Skill-Building: Core Training for New Counselors

Training of new Admissions counselors is often, out of necessity, much too hurried and perfunctory. The training that new counselors receive has historically been focused on the everyday duties of the job (travel, reading and processing applications, CRM systems, etc.), accompanied by lots of “just in time” training where other key competencies are concerned. But in today’s intensely competitive environment, it is no longer sufficient to let your Admissions counselors go out and begin recruiting for you without having adequate training on key, all-important soft skills. Join us for a trio of online training programs that will help get your new and entry-level Admissions counselors up to speed. These three 45-minute webcast sessions are focused on strengthening universal core competencies that all Admissions counselors must possess in order to be successful in their roles: How to discuss and think about value in higher education Effective counseling skills with prospective students and families Strategies for building connections and relationships with other key external stakeholders

Evaluating Online Faculty

With the growth of online education, institutions face the challenge of effectively measuring the quality of online teaching and the teaching competencies of their online faculty. Rather than using new practices tailored to a specific online learning environment, many institutions use basic evaluation methods that are not responsive to individual course considerations. Applying new practices specifically designed for your online environment will allow you to increase course quality, student success, and faculty engagement. Join us for an online course that will help you develop an innovative faculty evaluation plan that is built for online programs. Over the course of 4 modules, our expert instructors will: Guide you through an audit of current online faculty evaluation to identify strengths and opportunities Share a variety of evaluation models and tools to help you integrate best practices into the evaluation of your online faculty

Meeting the Challenges of Accepting and Receipting Gifts

Learn how to improve the accuracy of your gift receipting and acceptance processes.   Overview While many gifts to your institution are straightforward, others present challenges and require special processing and acknowledgement. Gain an understanding of various types of complex contributions and your institution’s obligations for each variation. This comprehensive gift-receipting program will cover: Defining charitable contributions for federal income tax purposes Identifying the legal donor of a gift Gift receipt requirements and considerations Non-cash gift issues Recent US tax code changes and updates Considerations to weigh before accepting a gift Note: The technical and legal aspects of this webcast series will be focused on US examples.  

Strategic Enrollment Management for
Community Colleges

Join us for two online sessions that will show you how to plan for and implement a Strategic Enrollment Management (SEM) structure on your campus for the first time. Using case studies rooted in the practical leadership experience of our instructor, you will gain an in-depth overview of how to take the necessary steps toward implementing a SEM structure at your institution. In session one, Planning for SEM at Community Colleges, we will focus on making the case for a SEM model at community colleges and discuss how you can approach the initial planning process on your campus. You will learn a number of smart practices and strategies about how two-year institutions should approach the planning process and will explore critical questions surrounding the adoption of SEM. If you are just beginning to consider SEM at your institution or are in the early stages of planning your model, this session is for you. In session two, Implementing SEM at Community Colleges, we will focus on moving from the planning to the implementation stage of your new SEM model. You will learn how to operationalize new marketing and recruitment tactics, education and training, and technology improvements. If you have already made progress with […]

Institutional Collaboration: Shared Enrollment

Is your institution considering inter-institutional enrollment for specialized programs?   Overview Low enrollment programs that are core to institutional mission and values continue to face decreases in funding. Rather than cutting these programs, forward thinking leaders are collaborating with peer institutions in shared academic curricula. These partnerships allow institutions to maintain specialized courses and expand capacity and degree pathways by incorporating peer institution course offerings. Join our experts for a two-part online training series as they discuss the strategies and tools needed to effectively collaborate in a shared academic venture. This online training will provide practical approaches to: Collaborating to expand degree pathways Optimizing inter-institutional enrollment management Mitigating the cost of collaborative efforts  

Integrating Career and Advising Services

Get more students engaged in the career services you have to offer.   Overview This comprehensive two-part training will help you to plan for and implement an integration of career and advising services on your campus. Session one focuses on administrative strategy for integration. Session two focuses on the practical operational strategies needed to integrate your services. Join us for one or both sessions. In session one you will: Learn how to make a stronger case for integration Examine four integration models with different structures, strengths, and challenges Get an action planning worksheet to guide your implementation In session two you will: Examine key decisions and challenges during integration Learn what is needed to cross-train academic and career advisors Get tips for designing a four-year plan for guiding student experience  

Connecting Market Research to Strategy in Higher Ed

Better translate market research into strategy in higher ed marketing.   Overview Learn how you can more effectively turn market research into meaningful marketing strategy at your institution. This webcast series is designed specifically for central marketing and communications units in higher education to help them make more data-driven decisions when connecting market research with strategy. Session One: Using Market Research to Inform Strategy Learn how you can use market research to inform strategic initiatives within your central marketing and communications unit. We will walk through how you can conduct and guide market research efforts for both small and large-scale marketing projects, from basic surveying of a specific audience to branding campaigns and program demand. You will leave with a better understanding of what techniques you should use based on your project type and goals, and how to interpret the results of the data you collect. Session Two: Using Social & Digital Data to Inform Marketing Intelligence Learn how data from your digital and social media platforms can inform your marketing strategy. You will hear specifics on how to dig deeper than surface-level Likes, Follows, Click-Throughs, and Retweets to gather insights that can inform your marketing strategies in a targeted […]

Developing and Using Personas in Higher Ed Marketing

Gain the tips and tools you need to develop and integrate personas into your current marketing strategy.   Overview Join us for this two-part online training series to learn how to better understand and target your core audiences by developing and incorporating personas into your marketing strategy. These two 45-minute sessions are focused on (a) creating effective personas, and (b) integrating them meaningfully into your marketing efforts. As part of this conversation, we will discuss: Elements of an effective persona Data to look into to inform persona creation How personas can inform marketing planning, media decisions, content strategy, and design considerations Guidance for continually updating and integrating your personas into marketing strategy  

Phonathon Essentials

An effective phonathon program can be a great way to re-engage alumni, steward donors, and build affinity. This four-part training series will cover the most common challenges facing calling programs and offer practical solutions. 1. Scripting – Learn how to best use time on the phone with alumni to build rapport, confirm contact information, and secure a gift. 2. Data Analysis and Segmenting – Better target alumni who are likely to pick up the phone and make a gift; ensure that you have updated contact information for these alumni.

Launching a Giving Day: Planning and Executing Bundle

Learn how a day of giving can encourage giving to your institution in a more compelling and urgent way. You will learn how to develop a day of giving from concept and launch to follow up. Session one will cover pre-planning, collaborating across campus, and executing a day of giving. Session two will cover gift processing a large influx of gifts and stewarding new and repeat donors to ensure retention. “This webcast offered practical and useful advice on implementing a day of giving. The presentation was clear, informative, and something that could be scaled to a number of institutions – large or small.” – Dayna Carpenter, Director of Annual Giving, UMBC

Private Business Use Compliance in
Higher Education

IRS regulations have made private business use (PBU) a concern across both public and 501(c)(3) campuses. In particular, the adoption of Schedule K reporting requirements to IRS Form 990 has emphasized the need for 501(c)(3) institutions to revisit IRS post- issuance tax compliance standards. For this reason, you need to quickly combine campus cooperation, proper documentation, and accurate calculation to ensure your institution is compliant. Join us for a two-part online training series that will cover PBU requirements for public and 501(c)(3) institutions. Session 1, will cover appropriate steps in working with campus partners to communicate and gather PBU information. Session 2, will work more exclusively with gathered data to explore PBU calculation and remediation. Included in both sessions will be various communication steps, PBU survey samples, calculation principles and red flags, and best practices in remedial action.

Volunteer Management in Advancement

Are you actively managing and engaging your advancement volunteers?   Overview Volunteers are a critical extension of your development efforts—they boost resources, engage a greater number of stakeholders, and provide support for events. However, correctly selecting, thoroughly training, and properly engaging volunteers remains a constant challenge in advancement shops. How do you create a mutually beneficial relationship that maximizes the effectiveness of volunteers and ensures they have a meaningful experience? Join us online for a two-part webcast series designed to improve your shop’s volunteer management program. Session one will provide techniques to assist in starting or revamping your volunteer program with essential techniques in recruiting, selecting, training, and managing your volunteers. Session two will help you fully capitalize on these engaged members of your community and reach your fundraising goals.  

Title IX Training Bundle: Presidents and Study Abroad

Get Title IX training for your study abroad administrators and president.   Overview Expand your institution’s Title IX knowledge with these two trainings for special populations within your organization. This two-part series delves into the role of the University President in Title IX investigations as well as how Title IX affects study abroad trips. This resource is perfect for Title IX professionals responsible for training others on their campus. Title IX and Study Abroad Gain critical insight into how Title IX affects study abroad trips. This webcast will provide you with actionable items and training for you to implement on campus as you plan for upcoming study abroad programs. When you are getting ready to launch new or existing study abroad programs, use this information to make sure your staff and students are protected under Title IX. Title IX for Presidents Learn your role in Title IX compliance and investigations as a leader on campus to avoid costly OCR investigations, lawsuits, and even resignation. This program was designed with special attention paid to where and how presidents, provosts, and other leaders on campus need to be involved in Title IX. You will have the opportunity to ask questions anonymously to […]

Finance and Enrollment Partnerships: Achieving Your Net Tuition Revenue Goals

Maximize net tuition revenue by working with your finance and enrollment management counterparts.   Overview Throughout higher education, institutions are feeling the effects of stagnant or declining enrollments. As more and more institutions spend money to try to differentiate themselves in an increasingly competitive market, few look internally to ask the more sustainable questions: How do we negotiate competing enrollment goals of net revenue, quality, access, and class size? Are we setting attainable enrollment goals that adhere to both mission and budget realities? Are we packaging institutional aid in ways that optimize institutional goals and constraints? Based on our enrollment results, how should we respond in the short and long term? Join us for an online training series that brings together key representatives from finance and enrollment management to address these key questions.  

Engaging and Retaining Online Students

Learn how to integrate online student services into instruction and assessment and use retention metrics to support long-term program sustainability.   Overview More than 22 million students are projected to take some or all of their classes online in the next five years. While online enrollments are growing annually, student attrition in online education is higher than traditional on-campus programs. This two-part webcast discusses critical retention metrics, how to measure the cost of attrition, and what programming can engage online students.  

Copyright and Fair Use Essentials for Faculty

Train your entire faculty on copyright essentials.   Overview How copyright and fair use laws apply to teaching, research, and publications is not always clear, and the increasing ease of copying and distributing digital materials raises the stakes even more. Educators often do not have access to the resources and support they need to deal with these challenges. Join us online to learn key concepts that every faculty member needs to know in applying copyright law in the classroom (both face-to face and online), research, and scholarly publications. To help you understand these concepts, our expert instructor will provide a practical overview of core copyright principles and then offer you the chance to apply your knowledge to common scenarios on campus.  

Online Course Accessibility Training for Faculty

Are you designing online course content that is accessible to all students?   The online environment has the potential to offer an extremely accessible platform for all students to learn. However, students with disabilities often have difficulty using these online learning tools because websites and course content are not created with them in mind. When course content is inaccessible, it creates unnecessary barriers for students with disabilities. Are your online courses accessible for your entire student population? Join us for this online training series as we share ways to support the needs of all students online and comply with accessibility regulations. We will discuss: Consequences of inaccessibility Technology availability How to create course websites that are accessible to all users, regardless of ability