Strategies to Build Your Donor Base: Digital Engagement

Last updated November 16, 2023

Introduction

2:35

Tyrell Warren-Burnett Presentation

20:32

Dr. Nkiruka McGinnis Presentation

7:15

Group Discussion and Q&A

25:39

Strategically leverage digital technology and resources to enhance the donor experience through engagement, solicitation, and communication.

Overview

As competition for donor dollars increases, it’s more important than ever to build solid strategies around the three critical components of the annual giving fundraising cycle: acquisition, participation, and retention.

Join us for a discussion series to learn new ideas for how to build and sustain a healthy donor base. In community with other annual giving professionals across the nation, you will engage in dialogue, share current practices, and have space to ask questions about how to apply these new strategies at your own institution.

Each session will be co-facilitated by our expert panel, Nky McGinnis, Executive Director of Annual Giving Programs at the University of Rochester, and Tyrell Warren-Burnett, Senior Director of Annual Giving at Oregon State University Foundation. Collectively, they bring 25+ years of experience to the table as annual giving professionals.

See Full Series

This event is part of a 6-part discussion series for annual giving professionals on strategies to build your donor base. Learn more about the series, how it works, when the other discussions will occur, the speaker panel, and who it was designed for.