Considering Communication and Stewardship in Leadership Annual Giving

Last updated August 17, 2022

Course Length

2h 39m

Last Updated

August 17, 2022

Business people talking in a meeting

Considering Communication and Stewardship in Leadership Annual Giving

Last updated August 17, 2022

Table of Contents

Communicating the Purpose and Impact of Your Leadership Annual Giving Program - Part 1
25:44 Closed lock icon
Communicating the Purpose and Impact of Your Leadership Annual Giving Program - Part 2
29:04 Closed lock icon
Communicating the Purpose and Impact of Your Leadership Annual Giving Program - Part 3
32:40 Closed lock icon
Stewarding Leadership Giving Donors - Part 1
32:37 Closed lock icon
Stewarding Leadership Giving Donors - Part 2
39:37 Closed lock icon

Enhance your donor relationships with more impactful communication strategies.

Overview

Communicating the purpose of your leadership annual giving program should be a thoughtful and strategic process to build both donor loyalty as well as your donor pipeline. This session will help you to define specific communications and stewardship strategies for your leadership annual donors. Our expert instructor will also offer ways to build effective communication strategies that outline and emphasize the importance of leadership giving. Particular attention will be paid to young alumni, social media, and making a compelling case for support. You will also learn how to build an impactful stewardship program to ensure that you not only retain your leadership donors, but also retain and upgrade them successfully.

Who should attend?

This training series is ideal for both new and seasoned advancement professionals who are building or revamping a leadership annual giving program. You will leave this training with the skills to bolster your leadership annual giving program and find even greater success going forward.

Attend the Full Series for the Most Impactful Experience

This training is part of an education series that has been specifically designed to help you to comprehensively assess, develop, and improve your leadership annual giving program. It consists of the following trainings — participate in all four to get the most impactful experience. The trainings include:

  • Identifying Your Leadership Annual Giving Goals and Pipeline
  • Developing Essential Fundraising Skills for Leadership Annual Giving
  • Considering Communication and Stewardship in Leadership Annual Giving
  • Positioning Your Leadership Annual Giving Program for Continued Success

Tagged In

Alumni Relations Donor Relations

$595

 

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Portrait of Brian Daugherty

Brian Daugherty

Senior Vice President and Chief Philanthropy & Communications Officer, San Diego Humane Society

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