Athletics are an organic opportunity to deepen and strengthen alumni engagement. During this online training, you will learn how an intentional collaboration across athletics and alumni relations offices can:
Better engage alumni with your institution
Open your donor pipeline to a wider alumni base
Save on resources for both your athletics and alumni relations departments
Increase giving to your institution
Attend this online training to learn how you can better align your alumni relations and athletics fundraising teams to engage alumni and ultimately increase giving. This training focuses on understanding strategic alumni engagement opportunities, but will not go into event planning specifics.
Who should attend?
Alumni relations professionals and athletics fundraisers will learn how to coordinate for effective programming that serves both operations’ goals.
Agenda
Developing Partnerships Across Athletics and Alumni Relations
Setting shared goals for athletics events
Co-planning athletics events
Creating complementary messaging for athletics events
Executing Successful Athletics-Focused Events
Balancing event staffing across athletics and alumni relations teams
