Partnering Giving and Alumni Relations to Better Align Efforts

Last updated October 17, 2016

Course Length

1h 24m

Last Updated

October 17, 2016

Partnering Giving and Alumni Relations to Better Align Efforts

Last updated October 17, 2016

Overview

Learn proven strategies for building effective partnerships and aligning the work done between alumni relations and fundraising teams. When these two teams work in concert with each other, it can dramatically increase both engagement and giving. Lynne Wester and Jenny Jones will give you practical advice for:

  • Beginning the conversation about partnership
  • Developing shared goals between your two teams
  • Integrating and improving communications from both offices
  • Deciding which initiatives benefit the most from partnership

Who should attend?

Annual giving and alumni relations professionals are encouraged to register for and attend this webcast together to understand how to more effectively work towards engaging and soliciting their alumni population. The webcast will be presented from the perspective of giving as the end goal for each camp’s work.

Agenda

  • How to Form an Effective Partnership
    • Fully understanding each other’s role
      • Beginning the dialogue
      • Joint retreat
    • Blended strategic planning
    • Developing and aligning goals
    • Finding opportunities for collaboration
  • Communications
    • Integrated messaging
    • Digital and social media best practices
  • Initiatives to Partner
    • Tuition freedom day
    • Commencement
    • Homecoming
    • Giving days
    • Volunteer management
    • Donor and alumni relations
    • Reunion/alumni weekend