Integrating Social Media with Traditional Solicitation Channels

Agenda This webcast will provide you with the information you need to: Align your social media engagement efforts with centralized marketing for a more holistic strategy Identify your shop’s best opportunities to incorporate social media Employ 5 effective strategies to make an impact on prospects Measure and share your results with leadership

Undercover Bosses: An Innovative Approach to Career Fairs

Login Instructions Live Webcast: Login on January 24, 2019 at 1:00 p.m. ET. WEBCAST LINK: http://ai.adobeconnect.com/rtni58k3bpdo/ Click the radio button that reads, “Enter as a Guest” In the box that says “Name,” enter your institution name Click the button to enter the meeting as a guest AUDIO: Upon entrance into the webcast meeting room, you […]

Strategic Stewardship for Major and Principal Donors

Formalize a stewardship plan for your top donors that lays a framework for future giving. Agenda Strategic Stewardship in Practice The look and feel of customized donor relations Perfecting the “surprise and delight†factor Eight Areas of Engagement Understanding the different areas of focus for your plan Examples in each area Walkthrough: Sample Strategic Stewardship […]

Leveraging Your Strengths as a Leader

Understand and leverage your strengths as a leader. Overview Taking the StrengthsFinder assessment to uncover your top 5 strengths is the first step toward fully leveraging your gifts and talents.  Have you reflected on how your strengths align with your individual role and your team’s goals? Join us online to learn how to use the information from […]

Developing and Using Personas in Higher Ed Marketing

You don’t need a robust budget to develop and use personas—join us to learn how. Overview Join us for this two-part series to better understand and target your core audiences by developing and incorporating personas into your marketing strategy. As part of this conversation, we will discuss: Eleven elements of an effective persona Data to […]

Creating Interactive University Magazine Content

Move beyond one-sided content in your university magazine and encourage more engagement. Agenda This session will offer you many different ideas on how your readers can interact with your magazine and how you can choose ways to implement these pieces based on your goals and purpose. Examples will include: Eliciting nostalgia, including illustrating alumni memories […]

Creating Interdisciplinary Research and Scholarship

Learn how to create an environment of interdisciplinary research and scholarship on your campus. Agenda During this 60-minute webcast we will help you develop a strategy for implementing interdisciplinary research on your campus, including: How to prioritize research areas Nine potential options for creating interdisciplinary research with limited resources Creating a research structure to support […]

Leading Effective Virtual Meetings

Get more out of your virtual meetings by learning how to better engage participants. Agenda Choosing the right medium for your virtual meeting Applying engagement strategies at each phase of the meeting Planning and preparing Setting the tone and expectations Moderating and facilitating Making decisions and agreeing on action Using tools and resources to plan […]