As more marketing/communications offices at colleges and universities supplement traditional market research/brand benchmarking data with new digital marketing analytics, they are seeing opportunities to gather more powerful and actionable insights. It is a lot of data and can be overwhelming, but when overlayed and considered holistically, this data provides more insight for both long-term and […]
This paper by Patrick Sanaghan of The Sanaghan Group will: Share the most recent research on resilience Identify critical characteristics of resilient leaders Suggest practical strategies for developing your own leadership resilience Share resources that will be helpful guides as you continue to learn about and practice resilience Download Your Free Paper See Upcoming Leadership […]
Funding for higher education ebbs and flows based on government support and tuition revenue. When the dollars flow, we have the tendency to spread our wings. New capital infrastructure adds valuable square feet that are filled quickly, whether they are needed or not. These periods of space affluence are generally short but they favor a […]
As we contend with “dollars up, donors down,” it is time to go beyond the basics of annual giving to comprehensively assess your annual giving program and develop actionable strategies that will help you grow your program for long-term success. To help get a fresh look at how annual giving is changing and how those […]
Even as more institutions look to launch new campaigns — often increasingly ambitious ones in terms of their dollar goals — donors are increasingly interested in attaching their names to philanthropic projects representative of their values. In fact, Vincent Duckworth, Partner at ViTrēo, advises that recognizing major gifts with naming opportunities has become so prevalent […]
More institutions are using small and big data sources across the prospective and current student lifecycle to inform key decisions related to enrollment and retention. To take a look at how Strategic Enrollment Management (SEM) is changing and to get ideas for how institutions can better leverage their data, we reached out to a panel of […]
Recently, I had the chance to speak with Dr. Monique Perry, dean of enrollment services at York Technical College, who will also be facilitating our two-part, recorded webcast series Strategic Enrollment Management for Community Colleges, where she will help participants learn how to make the case for, plan, and implement a strategic enrollment management model at their community colleges. […]
In Academic Impressions’ online FERPA training (you can order this online training here), FERPA expert Helen Garrett, the university registrar and chief officer of enrollment information services at the University of Washington, and recent president of PACRAO (the Pacific Association of Collegiate Registrars and Admissions Officers), gave a thorough review of the fundamentals of FERPA regulations […]
For many private institutions, community college transfer students represent a viable and untapped opportunity for increased enrollment and tuition revenue. While developing a webcast to share practical strategies for partnering with community colleges to improve student recruitment and student success, I had the opportunity to talk with Mary Hinton, president of the College of Saint […]
Recently, we gathered representatives from community colleges, undergraduate institutions, and Tier 1 research institutions in Orlando, FL for a groundbreaking dialogue on how to design and deliver modern STEM facilities on their campus. One of the highlights of our annual Designing STEM Facilities for 21st Century Learners workshop was a series of collaborative visioning exercises in which our […]
