Establishing a Revenue-Generating Corporate Engagement Program
Last updated April 15, 2016Course Length
1h 33m
Last Updated
April 15, 2016
Establishing a Revenue-Generating Corporate Engagement Program
Last updated April 15, 2016Table of Contents
Overview
Ensure a steady revenue stream for your corporate engagement program and your institution by charging corporate partners for their involvement with faculty, students, and research across campus in a more consistent manner. Throughout the training, you will learn how to:
- Assess the value of your campus resources
- Develop a model for charging corporations
- Transition existing partnerships to a paid model
Who should attend?
Corporate relations officers, deans, career services, research, and tech transfer professionals interested in establishing a paid model for their corporate engagement activities will benefit from this training.
Agenda
- Opening: CAP Case Study
- Five Ways to Assess the Value of Campus Resources
- Leadership commitment
- Cost of subsidizing
- Establishing a culture of customer service
- Auditing connections across campus
- Moving at the pace of industry
- Transitioning to a Charged Model
- Setting pricing levels
- Having difficult conversations
- Getting Started at Your Institution
$350.00